ABInBev: 20% of our Global Beer Volume Will Be Low or No Alcohol By 2025
One of our Global Smart Drinking Goals is to ensure that low- or no-alcohol beer products make up at least 20% of our global beer volume by 2025
— ABInBev
Chet Clem
Seth Godin: Placebos and Objective Reality
A placebo is a human intervention that changes the story we tell ourselves.
— Seth Godin
Chet Clem
CNN: 1 in 5 deaths of US adults 20 to 49 is from excessive drinking, study shows
The percentage of deaths attributed to alcohol use varied state by state, but nationally it’s a leading cause of preventable death.
— US Centers for Disease Control and Prevention
Chet Clem